OUR PROJECTS: COOPERATION WITH UNIVERSITIES
Culinary diplomacy or “food and drink as a crucial form of soft power” is a rapidly growing form of cultural and inter-governmental exchange which has become extremely significant in our ever-globalizing world.
Mr Murphy, a career American diplomat for 23 years, spent two days at the university discussing the role food and wine play in diplomatic exchange. Peter Murphy drew on his diplomatic experience spanning from Paris to Argentina, from Nice and Monaco to Milan and Rome from Genoa to Germany.
He pointed out that both official and ordinary citizens of host countries contribute to the success of the diplomatic mission and help advancing the national goals of their countries. He explained how exactly these goals were achieved by either attending or hosting simple luncheons or dinners, National Day receptions or, at more formal occasions, formal State Dinners hosted by the Chief of State.
The student responded enthusiastically. Many of them want to become involved in the food service industry and appreciated Mr Murphy’s observations on how the power of food and drink can be used to motivate people to find common ground. It is clear that, in a diplomatic setting, food and drink are more than sustenance and, mixed with culture, are a powerful ingredient in foreign, and human, relations.